The town of Oma in Aomori Prefecture, northeastern Japan, renowned for its premium tuna, is increasingly bonding with a temple in Taiwan through a shared reverence for Mazu, the Taoist sea goddess. This relationship is expected to bring a new wave of foreign tourists to the region.
According to Japanese media, Oma's local government and residents hope that strengthening cultural and religious exchanges with Taiwan will help promote the town's image, diversify its visitor base, and boost the local economy. The initiative comes as Japan works to attract international travelers back following the pandemic.
Oma is famous for its high-quality bluefin tuna, favored by consumers both in Japan and abroad. The connection with Mazu worship, which has deep influence in Taiwan and many Chinese communities across Asia, is seen as a fresh avenue in the town's tourism development and international exchange strategy.
