LVMH Chairman Bernard Arnault Visits South Korea for First Time in Three Years
Kyodo News
Bernard Arnault, Chairman and CEO of LVMH, visited a Louis Vuitton store in Seoul’s Shinsegae department store on Monday, marking his first trip to South Korea in three years. The visit underscores the luxury group’s focus on the fast-recovering South Korean market amid a global post-pandemic luxury boom.
SEOUL — Bernard Arnault, Chairman and CEO of luxury conglomerate LVMH, arrived in South Korea on Monday (May 9) to visit the Louis Vuitton store at Shinsegae department store in the capital Seoul. This is the French billionaire’s first trip to the East Asian nation in three years.
The visit comes as the global luxury industry stages a strong post-pandemic recovery, and South Korea is seen as one of the most vibrant high-end consumer markets in Asia. Arnault, ranked as the world’s richest person by several indices, took time to review business operations and meet with local partners.
LVMH is the parent company of iconic brands such as Louis Vuitton, Dior, Givenchy, and Tiffany & Co. Analysts view Arnault’s presence in Seoul as a positive signal of the group’s long-term investment commitment to the South Korean market.
